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turning visitors into customers

Today the challenge has moved beyond getting well ranked in Google.

With so many websites in the listings clamouring for attention, how do you ensure that visitors click on yours? How can you encourage them to stay on your website long enough to be appreciate the value of your products and services? How can you increase the numbers that pick up the phone or click “buy” - whatever your call to action is?

Using my experience in planning user-focused websites, in carrying out usability reviews, and my knowledge of interpreting Google analytics, I can help businesses of all sizes, including online stores, to increase the ROI from their websites.

© John Waddington Associates 2008

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